March 18 2022,

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THE BIG IDEA

Hi all,

I’m visiting to New York in a few weeks. Any thoughts on people to meet, things to see? Drop me a line at alex@weedweek.com. 

In today’s newsletter:

  • Why brands love DTC

Happy weekend,

Alex 

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Promotion from Avaans Media

Is Your Cannabis Company Reaching its Potential?

Resources and insights for cannabis companies looking to accelerate growth, increase awareness, or secure investment.

Read More

WHY BRANDS LOVE DTC SALES

dtc sales
It’s for you

In recent years, mainstream brands like Warby Parker and Stitch Fix became Wall Street darlings by sidestepping retailers to sell direct to consumers (DTC). Market conditions for these brands have recently become much more challenging, but the DTC model has found converts among cannabis brands.  

Conversations with several operators and ancillary businesses suggest the model is on the rise in California, where the super-competitive market and complex regulatory situation make them an attractive option. 

  • Observers expect the trend to spread nationwide.

Read the story in WeedWeek.

If you’re in California, don’t miss the special offer from Perfect Blends. You’ll find the promo code in the story.

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UPCOMING

PRODUCT NEWS

tempo crankers
@tempocrackers
  • Mike Tyson’s Tyson 2.0 brand launched ear shaped edibles, in honor of Tyson biting off a chunk of Evander Holyfield’s ear. They’re coming to Massachusetts, Nevada and California.
    NBC
  • Wana Brands is launching live rosin gummies in Colorado.
  • I just learned about Tempo, infused crackers. You can find them in California.(Pictured)
  • Breaking Games has a new party game called Suddenly Stoned.

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