How retail buyers see the Calif. market

By Alex Halperin
Jan 7, 2022
Embarc purchasing manager Ivy Merriman, Courtesy: Embarc
High taxes, complex regulations and a still strong illegal market have leading industry voices saying the California market is on the brink of collapse. While many pot snobs downplay THC and emphasize terpene content, retailers say price and potency, far...

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