Five years ago, Roger Obando broke into the legal weed business by co-founding Baker, customer relationship software for dispensaries. Baker eventually merged into cannabis conglomerate Tilt Holdings and now Obando has written a book, The Highest Common Denomenator. In it he discusses “intersecting at the best version of ourselves, in service of equality, of opportunity, and of optionality” in the cannabis industry. In Episode 89, Obando discusses how his Costa Rican roots shaped his views on industry inclusiveness. Also: Alex and Donny have dueling thoughts on this week’s arrival of REC in Illinois.
The Origin of Baker
www.westword.com/news/baker-creat…ustomers-8157585
Highest Common Denominator
www.rogerobando.com/book-inner
Follow Roger Obando on Twitter
twitter.com/robando?lang=en

Nominate your favorite brands for the Weedy Awards, coming in February. www.surveymonkey.com/r/weedys
Weedys Judges on the WeedWeek podcast:
Steve DeAngelo
www.stitcher.com/podcast/weedweek/e/59918668
Bryant Mitchell
podcasts.apple.com/au/podcast/30-t…i=1000423272430
Ophelia Chong
www.stitcher.com/podcast/weedweek/e/62137934

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