July 15 2022,

TOGETHER WITH

THE BIG IDEA

Hi all,

Lots to read in today’s newsletter, let’s get to it.

  • Does going vertical make sense in California?
  • SCOOP: MedMen sued again
  • PLUS: Millions likely to vote on legalization in November

So much more,

Alex

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Correction: This newsletter previously announced the launch of concentrates company Olio. It had launched in 2017.

WHAT YOU MISSED IN WEEDWEEK CALIFORNIA PRO

Does going vertical make sense in California?

The country’s biggest and most successful cannabis operators, have built their empires on vertical integration. By controlling cultivation, factories and retail in multiple states, players like Curaleaf, Trulieve, Green Thumb Industries have grown quarterly sales well into the nine figures while continuing to expand their geographic footprints and sometimes even turn a profit.

As the California market has struggled, west coast players like StateHouse (Harborside), Unrivaled and The Parent Co. are betting on vertical strategies. 

Will they work?

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SCOOP: MedMen sued again

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Courtesy: VCC

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  • SF-based industry lawyer Marc Hauser, and author of newsletter Cannabis Musings, is leaving law firm Reed Smith to form a consultancy. He plans to continue the newsletter.

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