April 15 2022,

TOGETHER WITH

Promotion from Safe-Reach: Cannabis Digital Marketing

Digital Marketing Strategy, execution, and analytics built for the Cannabis Industry. Attribution measurement for online and retail sales.

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THE BIG IDEA

Hi all,

Happy weekend. Yeah, I’m ready for it too.

Let’s go:

  • New Jersey REC, ready or not
  • Feds returning $1.1M to Empyreal

Happy 420,

Alex

 

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WHAT YOU MISSED IN WEEDWEEK CALIFORNIA PRO

Eaze resists SF unionization push: UFCW

Delivery app Eaze used to be among the California operators most open to organized workers. The United Food and Commercial Workers union says that’s changed since the merger with Green Dragon. 

The story also raises questions about who’s running the high profile company.

Read the story 

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Cool kids share plan to save California cannabis

Tech company Meadow shared recommendations for how Sacramento can save the state’s ailing industry.

Read the whole thing

 

PLUS: The cities with the most dispensaries per capita and lots more.

NEW JERSEY READY OR NOT

New Jersey REC sales will begin April 21 at about six shops, all of them leading MSOs.
New York Times, Asbury Park Press 

  • State sales tax is 6.625% and there’s an additional “social justice excise fee,” a flat tax between $10 and $60 that increases as the price decreases.
  • Municipalities also have the option of adding a 2% local tax.  Between 60% and 87% of all tax revenue will go to designated equity zones.

  • Workers with MSO Acreage Holdings voted to unionize two New Jersey shops.

Meanwhile, cartoonist Brian “Box” Brown isn’t too impressed with New York’s destigmatization campaign.

FEDS TO RETURN $1.1M TO EMPYREAL

The feds agreed to return $1.1M seized from an Empyreal Logistics, vehicle in SoCal. In return, Empyreal has agreed to drop its lawsuit against the federal government. 
KCUR

  • The result does not affect a similar case in which an Empyreal vehicle was stopped in Kansas, carrying cash from Missouri to a credit union in Colorado. However, it could be an indication of what to expect.
  • The lawsuit Empyreal has agreed to dismiss “accused law enforcement officials in California and Kansas of acting in concert with the DEA to conduct “pretextual stops” of Empyreal’s vehicles and then turning the seized cash over to federal law enforcement.”

It’s an important case

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