December 7 2021,

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THE BIG IDEA

Hi all,

I’m excited to see many of you at Hall of Flowers Palm Springs tomorrow. If you can’t make it, WeedWeek Pro members can join myself and the great Jackie Bryant for a recap on Friday at 11 a.m. PT in the WeedWeek Discord community.

Hope to see you there!

In today’s newsletter:

  • Jushi thinks corporate weed can be cool
  • In California, calls for a tax revolt grow louder

Enjoy,

Alex

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JUSHI THINKS CORPORATE WEED CAN BE COOL

Jushi
Jushi Chief Creative Officer Andreas Neumann

When the self-appointed guardians of cannabis culture deride corporate weed, they have companies like MSO Jushi in mind. It sprouted up in 2018 and now has around 1,200 employees across six states. This is impressive, but not soul-stirring. And when you sell weed, it helps to be soul-stirring. 

Recently I spoke with Chief Creative Officer Andreas “Dre” Neumann, about how the company plans to connect with consumers.  
WeedWeek

QUICK HITS

Politics:

  • In an “urgent” message, non-profit Drug Policy Alliance urged Congress not to pass banking reform as part of the National Defense Authorization Act. Doing so would “prioritize profits over people being harmed by prohibition.”  The next few days are likely to be crucial. 

Business:

States:

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Fun and interesting:

COMPANY MILESTONES

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PRODUCT NEWS

ON SOCIAL

WEEDWEEK HIGH SOCIETY -- 12/7/21

Do your part to make High Society possible: Get vaccinated.

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Actress Caitlin O’Connor, Triller TV director Alexanne Wagner and Rockstar Energy marketer Jessica Harbour vamp in front of signage for Cliq, Select‘s new vape offering, at the company’s “What’s Next” event in Bel Air. 

Courtesy: Select

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