LPs once promised to produce “ultra-premium” flower retailing for as much as $100 per gram. However, it  turns out “Canadian cannabis buyers want mids“–and LPs are in a hurry to release value brands to meet consumer demand.
Marketwatch, CannabisNow, CNBC

  • The trend began in October, when Hexo announced its Original Stash value brand, which offered blended flower (12-18% THC) in 28-gram bags priced below the national average of illicit cannabis. The bulk-priced product was designed to lure buyers from the illicit market.
    The Star, Oregon Cannabis Connection
  • Aurora is launching its Daily Special value brand (15-21% THC), while Canopy will debut Twd. (13-25%) in coming weeks, and Tilray will launch The Batch (10-16% THC). Most will be sold in larger formats of 28 or 15 grams, though Tilray’s largest Batch products will be seven-gram containers.

New Brunswick is considering potential buyers for crown REC retail monopoly Cannabis NB, but in the mean time the money-losing chain has discovered low-price products attract customers and revenue.
CBC New Brunswick

  • The Ontario Cannabis Store continues dropping prices on some products. This week it discounted 29 products.
    Twitter–What’s My Pot


Quick Hits

  1. BC craft growers hope they’ll be able to develop regional specificities in emulation of local wine regions.
    Vancouver Sun
  2. Health Canada’s David Brown is developing a compilation document of information about licensed micro-cultivators. Maybe you can help.
    Twitter–David Brown