MJBiz Magazine has a report on how cannabis businesses can improve their environmental practices. However, consumers looking to support environmentally responsible brands should be aware of “greenwashing:” environmental claims which turn out to be empty.
- “Typically, a producer or a brand that wants to make a claim that they’re green makes those claims based on data or best practices or standards – all of which are largely missing in the cannabis industry,” Derek Smith co-founder of the non-profit Resource Innovation Institute said.
