We’ve all heard 2020 was the year of the value brand. But no one seems to have told Connected.
WeedWeek
- According to data firm BDSA, between January and September 2020, Connected and sister brand Alien Labs generated more retail revenue selling branded flower — nearly $50M — than any other company in California. (Value brand Pacific Stone was a distant second.)
- Connected says its premium indoor grown flower wholesales for about $4,400/lb, roughly twice the state average.