Rico Lamitte and Mieko Hester-Perez are the media professionals who teamed up with Ebony magazine to produce the virtual Juneteenth Cannabis Opportunity Summit. Perhaps more intriguingly, they’ve released the first in a series of surveys aimed at completing the picture of cannabis community diversity.
Forbes
- Findings from the surveys—based on over 100 interviews recorded in less than a month—are said here to have verified the couples’ theories about BIPOC consumers.
- Lamitte and Hester-Perez, possessors of remarkable pasts and credentials, plan to share highlights of the findings as part of a joint project with hip-hop artist AZ.
