In something like a topsy-turvy arms race in which cannabis operations try to outdo each other’s stances against social inequality, Canndescent this week announced its plans for Justice Joints.
By earmarking all product proceeds for social-justice causes, the effort puts Canndescent in the social-repair conversation with vanguard leaders such as Eaze and the state.
Forbes
- In a press release, the Southern California company said all of the product’s earnings will go toward “fostering the participation and ownership of BIPOC communities within the cannabis industry and to prisoner release, expungement and reentry programs for those convicted of nonviolent cannabis offenses.”
Quick Hit
- Al Harrington’s company Viola has begun an incubator. Its stated aim is to create 10,000 jobs through a foundation of sales, marketing and fundraising support.
Benzinga
