At a Santa Monica gathering last month, three cannabis executives with beer-game pedigree went back to tell their old compadres what they’ve learned in the wide world of weed.
“We don’t have a canonized body of knowledge,” said Ted Whitney, vice president of operations at Nug. Just one way that cannabis differs from the world of drink.
Bev.net
- On the faultline that is cannabis’ marketplace threat to alcohol, Whitney pointed to the taxes and feels California passes on to consumers, saying, “If anything, cannabis has become less of a threat because we doubled our price overnight.”
